Mobile Apps: Navigating Intellectual Property, Data Privacy, and Cybersecurity
Recording of a 90-minute premium CLE video webinar with Q&A
This CLE course will prepare counsel to anticipate and respond to legal challenges facing companies that develop and utilize mobile apps. The panel will examine and offer solutions to hurdles to obtaining IP protection for mobile apps, outline strategies for minimizing infringement risks, monitoring and enforcing, licensing and transferring IP rights, and address compliance and risk mitigation in relation to data privacy and cybersecurity in mobile apps.
Outline
- Identifying and prioritize potential IP rights in a mobile app
- Forms of IP protection available in the United States and beyond
- Utility Patent / Utility Model / Trade Secret
- Design Patent / Industrial Design Registration
- Copyright
- Trade mark, Trade Dress
- Domain names and social media
- Prioritizing IP to Pursue
- Forms of IP protection available in the United States and beyond
- Obtaining IP rights in a mobile app
- Determining Availability and Risks of Adoption
- Whether and when to apply
- Putting others on notice
- Licensing mobile apps
- Due diligence
- Terms and conditions
- Alternatives to licensing
- Infringement
- Policing and monitoring
- Mobile app eco-system
- Compliance, Data Privacy, and Cybersecurity Risks
- What type of data is at risk?
- Cost of a data breach
- Compliance and mitigating the risk of a data breach
- Responding to a data breach
Benefits
The panel will review these and other key issues:
- What intellectual property, data privacy and cybersecurity issues should counsel anticipate and address during the development and use of mobile apps by a company?
- What are the infringement vulnerabilities for companies using mobile apps?
- How can companies with mobile apps avoid the IP rights of others?
- What strategies are available to counsel to employ to enforce intellectual property in mobile apps?
- How can companies ensure they are in compliance with data privacy laws and reduce the risks of data breaches and liabilities arising therefrom?
Faculty
Matthew D. Asbell
Partner
Lippes Mathias
Mr. Asbell, a partner and member of Lippes Mathias’ intellectual property team, works comfortably and efficiently... | Read More
Mr. Asbell, a partner and member of Lippes Mathias’ intellectual property team, works comfortably and efficiently with clients in diverse industries. Mr. Asbell's passion for his work in intellectual property arises from a deep appreciation for creativity, whether in the form of invention, design, expression, or branding and marketing. He assists clients in clearing, obtaining, enforcing, and defending trademark, patent, design and copyrights in the United States and throughout the world, while also advising on domain names, social media and related issues. Mr. Asbell serves as an adjunct professor of law and frequent guest lecturer at Fordham University and The Benjamin N. Cardozo School of Law (Yeshiva University), and has taught at Columbia University and the Instituto Superior de Derecho y Economia (ISDE) in Madrid, Spain. He regularly mentors new lawyers and law students.
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Alan S. Wernick
Of Counsel
Aronberg Goldgehn Davis & Garmisa
Mr. Wernick is an experienced business transactions attorney, advocate and arbitrator/mediator handling legal matters... | Read More
Mr. Wernick is an experienced business transactions attorney, advocate and arbitrator/mediator handling legal matters for businesses in the areas of information technology, privacy/cybersecurity and intellectual property law (copyright, trademark, trade secrets, licensing).
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